Colour levels: Data highlighting

We’ve added some colour into some of the cells within certain views. The objective is to make the important numbers stand out so that you can see at a glance the relevance of the KPIs.

Example: a site can have a similarity rate considered as good (green) but with an average position considered as bad (red).

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Here are the different colour levels for the cells and indicators

SEO Audit Module: 

'Ranked Domains' view

'Global visibility' tab

1/ 'Average position' column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

2/ "Attendance rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

3/ "Weighted average position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

'SERP Presence' tab

1/ Column "Presence rate RU featured snippet, AAP, Images, Videos, News, Maps, Recipes, Find Jobs, Find on"

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

SEO Tracking Module:

'Keyword groups' view

1/ "Average position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

2/ "Weighted Average Ranking (WAR)" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

3/ "Global WAR" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

4/ "Attendance rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

5/ "Attendance rate Top 1, Top 2, Top 3" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

'Keywords' view

1/ "Position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

Group of pages' view

1/ "Average position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

2/ "WAR" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

'Competitors' view

1/ "Average Position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

2/ "Weighted Average Ranking (WAR)" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

3/ "Global WAR" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange
  • > 21 (or NP) => red

4/ "Similar Rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

5/ "Attendance rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

6/ "Pos Rank" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

'Market overview' view

1/ "Similar rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

2/ "Average Position" column

  • 1 to 3 => green
  • 4 to 10 => yellow
  • 11 to 20 => orange)
  • > 21 (or NP) => red

3/ "Attendance rate" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red

4/ "Pos Rank" column

  • 75 to 100% => green
  • 50 to 74% => yellow
  • 25 to 49% => orange
  • 0 to 25% => red
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